This brand was created to bring Paula Mota's project to life. Paula challenged us to think about the Name, the Brand, and the Social Media, and that's exactly what we did. We rolled up our sleeves and worked tirelessly until we arrived at Malva. The visual identity is sophisticated, featuring pastel colors and an "I'm casual and chic" aesthetic. The social media channels follow the same strategic approach.
Lisbon, 2021
I’m casual and chic
